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    Home » Meta’s Treasury
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    Meta’s Treasury

    NOAH CONNORBy NOAH CONNOR9 January 2025Updated:13 January 2025
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    A fun cartoon-style illustration of animated Bitcoin and Meta logos shaking hands in a vibrant futuristic setting, with floating coins and a glowing tech-inspired background.
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    A Bold Proposal for Meta’s Treasury

    In an era where cryptocurrencies are gaining mainstream recognition, a unique proposal has been presented to Mark Zuckerberg, the CEO of Meta Platforms Inc. Known for naming his pet goat “Bitcoin,” Zuckerberg now faces a pitch urging Meta to integrate Bitcoin into its corporate treasury. The proposal comes from Ethan Peck, an employee at The National Center for Public Policy Research. This move signals a pivotal step in institutional cryptocurrency adoption.

    Bitcoin Inclusion as a Corporate Asset

    The Case for Bitcoin in Meta’s Treasury

    Peck’s proposal advocates for Bitcoin’s inclusion in Meta’s corporate treasury holdings. It highlights the limitations of holding large cash reserves or bonds in an inflation-ridden economy. Bitcoin, Peck argues, provides a superior alternative as an inflation-resistant store of value. 

    Bitcoin’s Performance and Credibility

    Peck underscores Bitcoin’s exceptional growth:

    • 124% increase in 2024
    • 1,265% rise over the past five years

    These figures outshine traditional assets like bonds. Beyond its financial performance, Bitcoin’s integration aligns with Meta’s innovative culture, making it a fitting addition to the company’s strategic vision.

    Meta’s Treasury : The Zuckerberg Connection and Cryptocurrency Advocacy

    Aligning Bitcoin with Meta’s Vision

    Peck strategically ties his argument to Mark Zuckerberg’s history with Bitcoin, including his pet goat’s name, and Meta director Marc Andreessen’s support for cryptocurrencies. This approach positions Bitcoin as not only a financial asset but also a symbol of Meta’s innovative identity. It may follows other stretgic decisions about Bitcoin and treasury as Microstrategy ?

    Bitcoin as a Mainstream Financial Asset

    If Meta adopts Bitcoin in its treasury, it would further validate Bitcoin as a legitimate corporate asset. This move could enhance Bitcoin’s status as a hedge against inflation and a cornerstone in the evolving financial landscape.

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    NOAH CONNOR

    Noah Connor is a journalist specializing in cryptocurrencies and blockchain, recognized for her in-depth expertise and ability to demystify the complex issues of the digital ecosystem. Passionate about new technologies and financial innovation, she began her career in economic journalism before fully immersing herself in the world of crypto-assets at the dawn of the blockchain revolution. For several years, Noah has been covering the latest trends in the cryptocurrency market, from regulations to technological innovations, market movements, and geopolitical analyses shaping the future of decentralized finance. Her rigorous approach and commitment to providing reliable and accessible information have earned her a solid reputation in the field. In addition to her articles, she is also regularly invited to participate in conferences and debates on the impact of cryptocurrencies on the global economy.

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